
Student Marketing
Education Cloud + Marketing Cloud = Personalised engagement at scale across the entire student lifecycle.


Marketing Cloud Services
We use the latest Marketing Automation technology to help Institutions supercharge their marketing engagement.

Marketing Cloud Engagement
Salesforce Marketing Engagement helps Institutions to deliver meaningful journeys at scale & across any channel.
Engage & delight prospects, applicants, students, alumni & business connections by sending personalised communications that build meaningful relationships.

Marketing Cloud Next
Marketing Cloud Next is an agentic marketing solution designed to personalise interactions across the entire student journey.
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Build segments in minutes, uncover insights, measure attribution and power AI to recommend next best offers, optimise campaigns and make every interaction more relevant.

Marketing Cloud Personalisation
Deliver real-time 1:1 personalisation across every touchpoint — at scale with Marketing Cloud Personalisation.
Create more meaningful relationships, boost productivity, and increase revenue by delivering hyper-personalised, always-on experiences across every channel.

Data 360 & Agentforce
Data 360 transforms fragmented data scattered across your enterprise into one, complete view of your Institution.
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Fuel real-time Marketing Cloud workflows and communications, better decision making, and more intelligent AI Agentforce agents with Data 360 (formerly Data Cloud).
Increase
Marketing ROI
Personalise
Engagement
Empower
Marketing
Enrol more
Students

Personalised 1:1 Communications
Deliver personalised 1:1 Marketing Communications at scale & through a variety of channels right across the Student Lifecycle.
Expertise
Personalised 1:1 Journeys
Email Communications
SMS/Messaging Comms
Social Advertising
Single Source of Truth
Email Communications
Social Media Comms
Target Prospects