Salesforce Student 360
Higher Education Institutions are using Salesforce to gain a true 360 degree view of students for the first time.
360 Degree Student View
A Contact can be many different things to an HE Institution & all at the same i.e. Prospect, Influencer, Applicant, Student, Alumni, Business Contact, Faculty Member. A clear 360 degree view is essential.
360 Degree View of the Contact
Gain a single source of truth
Send personalised comms
Provide a connected experience
Generate valuable Analytics
Be proactive rather than reactive
Reduce duplication &
Save resource time & money
Reduce total cost of ownership
Many enterprise organisations with multiple teams & departments struggle to understand what Marketing or Transactional Communications a person has received.
With Student 360 & Marketing Cloud you can gain a complete picture or what communications a person has received as well as what actions led to the communication & what the results were.
Surface Data via Integrations
Siloed data in legacy systems is a perennial problem for any large scale University or Higher Education Institution.
With Salesforce you can surface data out of legacy systems via Integration in order to gain a single source of truth for customer data. Once data has been surfaced to Salesforce you can use modern tools to achieve things that you are not able to achieve using legacy tools.
Education Cloud Expertise
Recruitment & Admissions
Alumni & Advancement
Faculty & Staff Experience
Student Success Hub
Education Data Architecture (EDA)